Freehold Development in the Heart of Perth CBD
Luxury Living in the Heart of Perth
Heart of Perth’s CBD
Perth Underground Station (350m)
Shopping, Dining & Amenities
Near Top Perth Universities
“An Iconic Landmark in Perth’s CBD”
Total Units
Est. Completion

Project Overview
380 Murray Street, Perth CBD, Western Australia | 388 Units | Freehold
Discover NV Apartments: A Landmark Development
NV Apartments is a mixed-use freehold apartment located at 380 Murray Street, in Central Perth, Western Australia. Fully completed in January 2020, this iconic 33-storey building comprises 388 stylish apartments, five studio/offices, a restaurant, and a café.
Where luxury reigns, NV Apartments is a bespoke development with an exclusive address in the epicentre of the Perth CBD, destined to stand as a landmark. Boasting exceptional design and top-of-the-range fittings, this development showcases exquisite attention to detail for those who demand the finest in life.
A Place to Call Home
With arguably the greatest resort-style facilities available in Perth, you are sure to feel like you are on holiday every day. Wind down and enjoy the rooftop infinity pool, outdoor cinema, dedicated BBQ areas, and lounge spaces while appreciating breathtaking city views.




Key Development Info
NV Apartments is an iconic freehold development in the heart of Perth CBD. This 33-storey mixed-use tower offers 388 residential units, five studio/offices, a restaurant, and a café, making it a landmark destination in Western Australia.
380 Murray Street (Perth CBD, WA 6000)
Address
388 Residential + 5 Offices in 33 Storeys
Total Units
Freehold
Tenure
January 2020
Completed
Approx 35,882 sqm / 386,236 sqft
Site Area
339 Lots in B1 & B2
Carpark Lots

Location & Connectivity
Shopping | Dining | Schools | Green Spaces | What’s Nearby
NV Apartments is centrally located on Murray Street, Perth, connecting you to everything you need. Residents enjoy a host of bus services at their doorstep, including the free CBD CAT bus. Perth Train Station is just 350 metres away, making commuting a breeze. Just 200m from the planned ECU & WAAPA Campus and surrounded by a plethora of shopping, dining, and entertainment choices, this location is an unmissable investment opportunity with strong rental demand from students and young professionals alike.


What’s Nearby?
🛍️ Shopping & Recreation
- King Street (High End Fashion) ~160m
- Raine Square Shopping Centre ~240m
- Perth Arena ~450m
- Murray Street Mall ~550m
- Elizabeth Quay ~600m
- Crown Casino Perth ~5.8km
🎭 Arts & Culture
- His Majesty’s Theatre ~260m
- State Theatre Centre ~800m
- Western Australian Museum ~1km
- Art Gallery of WA ~950m
- China Town ~850m
- St George’s Cathedral ~1.1km
🚆 Transport & Education
- Perth Underground Train Station ~350m
- Perth Train Station ~650m
- University of Western Australia ~6.2km
- Near Edith Cowan & Murdoch University’s new city campuses
- Royal Perth Hospital ~1.4km

Project Highlights
Freehold | CBD Location | Transport | Amenities
🏆 Freehold in Developed Country
Secure your investment in a stable economy with freehold ownership in developed Australia.
🚆 Heart of Perth’s CBD
A short walk to Hay Street shopping district, Perth Arena, and major offices.
🌳 Vibrant Mixed Development
F&B, shops, and offices on ground floor, adjacent to Novotel hotel.
🤝 Singapore Developer
Developed by Fragrance Group, a public company listed on the SGX Singapore Stock Exchange.
🎓 Well Connected
Only 350m to Perth Underground Station and 650m to Perth Train Station.
🏙️ Comprehensive Facilities
Residents enjoy two swimming pools, gym, sauna, BBQ area, lounge, and outdoor cinema.
💼 High Rentability
Strong rental demand from professionals in nearby offices and retail shops, with high rental yields.

Gallery
Facilities | Building Design | Interiors
The architectural design of NV Apartments exudes modern elegance and timeless luxury. A sleek facade, combined with impressive resort-style facilities, creates a harmonious living environment that blends urban energy with serene comfort.
Explore the actual photos of this stunning development.











Pricing & Exclusive Offers
Special Promo – SOLD OUT
SOLD OUT
Please Contact Us at +65.84188689
It is important to only engage the Official Direct Developer Sales Team to assist you to enjoy the best possible direct developer price. There is no commission required to be paid.

Site Layout & Floor Plans
Site Plan | Smart Homes | Units Layout
NV Apartments feature intelligently designed, light-filled spaces with quality finishes. Engineered timber flooring, stone accents, and premium appliances including SMEG appliances create elegant residences. The development offers a range of layouts from studio to three-bedroom apartments, each thoughtfully planned for modern inner-city living.
Site Plan



Unit Mixes
| Type | Units | Description | Size (sqft) |
|---|---|---|---|
| A | 50 | Studio | 560 |
| B | 254 | 1 Bedroom | 624 |
| C & D | 71 | 2 Bedroom | 764 – 1,528 |
| E | 13 | 3 Bedroom | 1,152 – 1,163 |
Typical Floor Plans
Explore thoughtfully designed layouts with the freedom to choose what fits you best.
NV studio residences offer top quality finishes, neutral colour schemes and brilliant views. Featuring clever use of space and a surprising amount of storage, this is easy inner city living at its best! Luxurious finishes include engineered timber flooring, stone accents, and high-end appliances.





1 bedroom apartments at NV feature great layouts, quality finishes, and breathtaking views! Most units come with a car bay. Luxurious finishes include engineered timber flooring, stone accents, and split system reverse cycle air-con, along with high-end SMEG appliances.



NV’s 2 bedroom apartments offer spacious interiors and two floorplan variations to choose from, with truly spacious bedrooms, superb appointments, and some of the building’s most impressive views. They feature engineered timber flooring, stone accents, and floor-to-ceiling tiling.



Exclusive 3 bedroom residences at NV feature spacious interiors and intelligently laid out floorplans. With superb appointments and some of the building’s most awe-inspiring views, these limited units are a premium offering. Luxurious finishes include engineered timber flooring, stone accents, and high-quality appliances.




NV Apartments Floor Plan

Download Resources
eBrochure | Floor Plan
Get the official project brochure and floor plans delivered straight to your inbox.

📥 Official Project Brochure & Floor Plan
Complete project details, floor plans, and pricing information

Proudly Developed By

Fragrance Group Limited is a Singapore-listed property developer with a presence across Asia, Australia, and Europe. Active for more than two decades, the Group has a long and successful track record developing quality residential projects and boutique hotels. Its track record in Singapore includes City Gate, Urban Treasures, Jervois Treasures, and Parc Rosewood, among others. Across Australia, Fragrance Group has developments in Melbourne, Perth, and Hobart, including NV Apartments in Perth and Premier Tower in Melbourne.


