Affinity @Serangoon

Last Updated November 3, 2025

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Affinity @Serangoon - 1KM to Rosyth | Buy/ Rent/ Sell

Discover resort-style living at Affinity @ Serangoon, a sprawling development in District 19 designed for a life of ultimate comfort and convenience. A prime investment with huge appreciation potential.

Huge Land Size with 88 Full Condo Facilities

Quality Home by Oxley-led Consortium

Price

Affordable Entry Price

Singapore Metro Logo

Future Serangoon North MRT (350m)

Restaurant

Chomp Chomp & Serangoon Gardens

School

1KM to Rosyth & Zhonghua Primary

“Come Home To All That You Cherish”

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Total Units

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Est. Completion

Affinity at Serangoon ~ Come Home To All That You Cherish ~
Affinity at Serangoon ~ Come Home To All That You Cherish ~

INTRODUCTION

  • Future Serangoon North MRT
  • 1092 residential units
  • Site area over 296,913 sqft
  • Fact Sheet

Affinity @ Serangoon is a stunning development along Serangoon North Avenue 1 by an Oxley-led consortium, featuring 1012 Apartments, 40 Units of Strata Landed Houses, and 5 Commercial shops. The development is a short walk from the future Serangoon North MRT station on the Cross Island Line.

For drivers, reaching the Central Business District (CBD) takes approximately 20 minutes, while the Orchard Road shopping belt is just a 15-minute drive away. Affinity @ Serangoon is conveniently located near the Central Expressway (CTE), providing seamless connectivity to other major expressways like the PIE, TPE, and SLE.

Affinity-searangoon-facade

Investor

The purchase price for the former Serangoon Ville at S$499 million works out to a land price of close to S$835 per square foot per plot ratio (psf ppr). This is notably lower than that of The Garden Residences at S$965 psf ppr, which is situated on the adjacent plot of land at Serangoon North Avenue released under Government Land Sales. This positions Affinity @ Serangoon with a very attractive entry price for potential buyers and investors.

Residents will enjoy unparalleled convenience, with easy access to Serangoon MRT Interchange (North-East & Circle Lines) via shuttle bus service. The development is surrounded by a host of lifestyle amenities, shopping options like NEX and myVillage, reputable schools, and excellent transport connectivity, offering a perfect blend of modern sophistication and timeless charm.

Fact Sheet

TypeDescriptions
Project NameAffinity at Serangoon
DeveloperOxley Holdings, Lian Beng Group, Apricot Capital, KSH Holdings and Heeton Holdings
LocationSerangoon North Ave 1 (District 19)
Tenure99 years leasehold from 18 May 2018
Estimated CompletionDec 2024
Site Area27,583.90 sqm / 296,913 sqft
Total Units1052 units + 40 Townhouses + 5 shops
Car Park Lots1012 residential + 7 handicap + 80 for strata landed + 2 for shop

HIGHLIGHTS

  • District 19 – Near Future MRT
  • By Reputable Developers
  • Within 1km To Rosyth School
  • 88 Resort-like Facilities
  • Excellent Connectivity: 4 mins / 350m walk to the future Serangoon North MRT Station and near the Central Expressway (CTE).
  • Proximity to Good Schools: Within 1km of Rosyth School and Zhonghua Primary School, plus near international schools.
  • Abundant Amenities: A short distance to NEX, myVillage, Chomp Chomp Food Centre, Serangoon Garden, and more.
  • Huge Land with Full Facilities: Sprawling land size featuring 88 facilities, 3 exclusive islands, and 3 clubhouses.
  • Convenience at Your Doorstep: 5 convenience shops located near the entrance for daily needs.
  • Quality Homes: Beautiful landscape design by award-winning Ecoplan Asia and quality fittings from Bosch and Grohe.
  • Desirable Views: North-South facing units with panoramic unblocked views over two landed enclaves.
  • Great Investment: Very affordable entry price with potential for high rental demand and capital appreciation.

LOCATION

  • Shopping & Groceries
  • Food & Restaurant
  • Education & Schools
  • What’s Nearby?

Nestled in the mature estate of Serangoon, Affinity @ Serangoon offers residents a vibrant lifestyle with a plethora of amenities nearby. From the famous Chomp Chomp Food Centre to shopping malls like NEX, Heartland Mall, and myVillage, everything you need is within easy reach. The development is also well-connected to the rest of the island via major expressways, making commuting a breeze.

Striking the Balanced in Life

N Movie

Shopping & Groceries

Residents can shop and dine at nearby malls, including:

  • NEX Shopping Mall – A major retail hub with a cinema, library, and numerous shops.
  • myVillage at Serangoon Garden – Boutique shopping and dining.
  • Hougang 1 & Heartland Mall for daily necessities.
  • Supermarkets are readily available in the vicinity.
N Food

Food & Restaurant

Food enthusiasts will enjoy the variety of dining options nearby:

  • Chomp Chomp Food Centre – Famous for local hawker delights.
  • Serangoon Garden Market & Food Centre
  • A wide array of cafes and eateries in the Serangoon Garden enclave.
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Education & Schools

Families with children will benefit from proximity to top educational institutions:

  • Rosyth School (within 1km)
  • Zhonghua Primary School (within 1km)
  • Xinmin Primary & Secondary School
  • Serangoon Garden Secondary School
  • Nanyang Junior College & Nanyang Polytechnic
N Bicycle 3

Recreation & Sports

Surrounded by greenery, the development offers a tranquil retreat:

  • Serangoon Gardens Country Club
  • Hougang Sports Hall & Stadium
  • Kovan Sports Centre for a variety of sports and lifestyle activities.

What’s Nearby?

Easy Access 
• Future Serangoon North MRT (350m)
• Serangoon MRT Interchange (NE/CC Line)
• Central Expressway (CTE)

Shopping/ Recreation
• NEX Shopping Mall
• myVillage at Serangoon Garden
• Chomp Chomp Food Centre

Primary Schools (Within 1 KM)
• Rosyth School
• Zhonghua Primary School

FLOOR PLAN

  • Design Concept
  • Site Plan & Facilities
  • Units Mixes
  • Units Layout

Affinity @ Serangoon is meticulously designed by the award-winning DP Architects with landscaping by Ecoplan Asia. The thoughtful site plan maximizes views towards the lush greenery and surrounding landed estates. The theme of the development revolves around 3 distinct islands, offering a resort-like atmosphere with 88 facilities catering to every lifestyle need.

Residents can look forward to a wide range of premium condominium facilities such as a luxurious lap pool, clubhouse, gym, BBQ pavilions, and more. All units are furnished with quality fittings and appliances from renowned brands like Bosch and Grohe, ensuring a home of exceptional comfort and style.

Site Plan

Interior Space

Your SPACES, Your Choices

Explore thoughtfully designed layouts with a wide variety of choices, from 1-bedroom units to spacious 4-bedroom apartments and luxurious strata landed houses. There’s a perfect home for every family size and lifestyle need.

Drone’s Eye View

Floor Plan & Virtual Tour

1 + Study Type AS1 538sf Virtual Tour

3-Bedrooms Type C1 850sf Virtual Tour

3-Bedrooms + Study Type CD1 1152sf Virtual Tour

4-Bedrooms DS1 1453sf Virtual Tour

Unit Mixes

  • Building Design
  • Common Facilities
  • Exterior & Interior Design

The architectural design of Affinity @ Serangoon exudes modern elegance and a sense of tranquility. The sleek facade, combined with lush, award-winning landscaping, creates a harmonious living environment that feels like a private resort. The interiors are thoughtfully designed with premium fittings and open-concept layouts, offering spacious and well-ventilated homes that exude sophistication.

Affinity-Serangoon-Pool

Reenergise

Reenergise your body with our state-of-the art amenities, curated for your preferred activities at various facilities on different levels. Reward yourself with deeper Well-Being. At our swimming pools and aqua gyms, you can let it all go and collect yourself at the same time. While the unblocked view relaxes your mind, you’ll be left feeling invigorating as ever.

Affinity-at-Serangoon-OutDoor-Dining

Modern

From its 88 luxurious facilities to its elegantly designed homes, the development embodies a perfect balance of style, comfort, and practicality, promising an exceptional living experience for all residents.

Exteriors & Facilities

PRICING/ DISCOUNT

  • Developer’s Direct Best Pricing
  • SOLD OUT
  • 0% Commission Payable

SOLD OUT
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DOWNLOAD

  • Official Project Brochure & Floor Plan
  • Market CMA Analysis (Ask)
  • Customised Research Report (Ask)

DEVELOPER

  • Oxley Holdings
  • Lian Beng Group
  • KSH Holdings & Heeton Holdings
  • SGX Mainboard Public Listed

Affinity at Serangoon is developed by a powerful consortium of reputable Singapore-listed companies: Oxley Holdings, Lian Beng Group, KSH Holdings, and Heeton Holdings. This collaboration brings together a wealth of experience and a strong track record in property development, construction, and investment, both locally and internationally.

Oxley Holdings is a homegrown property developer with a diversified portfolio across Singapore, the UK, and other markets. Lian Beng Group is one of Singapore’s major building construction groups with an A1 grade from BCA. KSH Holdings is a well-established Construction and Property Development group with an extensive portfolio of successful projects. Heeton Holdings is a boutique developer known for high-quality residential properties in choice districts. Together, they are committed to delivering a home of exceptional quality and value at Affinity at Serangoon.


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